OUR BUSINESS…

Fernridge Solutions’ Purpose is to empower our clients with insights to make informed business decisions by providing location-based proprietary data and solutions in sub-Saharan Africa.

We do this by making sense of the African consumer markets through innovative solutions, driven by passion and expertise.

Real Data _ Real Decisions

Retail

The Fernridge Retail Department aims to assist retailer groups in their growth and optimization strategies.

 

Property Development

Feasibility studies for proposed sites in the retail sector throughout Sub-Saharan Africa.

 

Data Centre

Our in-house data capture department has a dedicated team of analysts that creates, maintains, updates and interprets geo-spacial data.

  

AfricaEye

An online demographic portal whereby the registered users can obtain granular demographics and business forecast models for Sub-Saharan Africa.

 

Mixed-Use Development

Feasibility studies for property developments in the residential, commercial, industrial, hospitality and other sectors.

 

Qualitative Research

Customer interviews at a specific destination for a predetermined target market audience.

 

 

 

Healthcare

Feasibility studies for property sites in the healthcare industry.

 

Education

Property related feasibility studies for proposed and existing sites in the Education sector.

From covering urban settings

to the most rural landscapes;

Assessing the feasibility of new centres

to established shopping centres;

Travelling to retail destinations across Africa

and analyzing local shopping centres;

From scenic locations

to “not so scenic” destinations;

 covering very informal trading

and formal retail structures;

from very affluent areas

to covering the poorest of poor…

…Fernridge is there with Boots on the Ground.

SOME OF OUR FACTS

Real Data _ Real Decisions

15

Years

We’ve been around the block for quite some time

50000

Kilometers

Covered more than 50,000km of fieldwork research in SA.

20

Million

AfricaEye demographic household counts in SSA

100

Clients

Assisted more than 100 clients with demographic analysis

SOME OF OUR STORIES

We’ve got some stories to tell

EXECUTIVE TEAM

Sybrand Strauss

Tel: 011 583 0913

sybrand@fernridge.co.za

Stephen Walters

Tel: 011 583 0905

stephen@fernridge.co.za

Marinus Van der Merwe

Tel: 011 583 0904

marinus@fernridge.co.za

Ilse Van der Merwe

Tel: 011 583 0902

ilse@fernridge.co.za

 

NON-EXECUTIVE DIRECTORS

Moushmi Patel

Neo Maruatona Ratau

Samantha Pokroy

Neil Michelson