By leveraging the Fernridge Total GeoSpatial Solution platform we offer bespoke and innovative tools designed to streamline our client’s data analysis and increase their decision-making speeds significantly.
TOTAL GEOSPATIAL SOLUTION
The cornerstone of Fernridge’s product suite with capabilities that include analyzing markets, store/asset performance tracking and a mobile/in the field app.
- Market Analyser
- Store Tracker
- Field App
OUT OF HOME ADVERTISING
Fernridge’s unique and granular geospatial datasets combined with expert analytical tools empower out-of-home marketing clients to precisely target audiences, optimize campaign placements, and maximize ROI through location-based insights.
- Billboard Insights
- Audience Finder
TRADE ZONE ANALYTICS
Fernridge’s granular and up-to-date data delivers unparalleled precision in defining trade areas, equipping clients with cutting-edge location intelligence to optimize asset performance and drive strategic decision-making.
MARKET OVERVIEW DASHBOARD
Fernridge’s bespoke, user-friendly market overview dashboards enable clients to seamlessly monitor market dynamics while strategically crafting growth strategies and adapting to evolving opportunities.
ASSET PORTFOLIO TRACKER
Fernridge’s BSH solution empowers clients with data-driven insights to confidently navigate buy, sell, and hold decisions, maximizing investor returns and portfolio performance.
AFRICAEYE
Fernridge’s cost-effective online tool, www.africaeye.co.za, delivers fast, accurate market reports by enabling clients to analyze a user-specified location and model over 15 retail categories. Reports include target markets, demographics, income levels, competitors, turnover forecasts, market size, catchment areas etc.